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Secrets of Successful A/B Testing

  Have you decided to A/B test but you don’t know what to start with? We are here to help you then. Here is some general information on how to be successful in A/B testing  

WOW effect

The “WOW” effect – incredible success or total failure?

WOW? What is it? Do you see it? Is it real? WOW! I’m a lucky one to find it! Have you ever thought like this while surfing the Internet? I’m not talking about any expensive shoes or a recent puncher … Read More

generating ideas

How To Generate Ideas For A/B Testing?

A/B testing hypotheses don’t come easily. Sometimes it’s hard to produce them because of lack information, data and creativity. First, you need to realize why you want to run an A/B test. More conversions? Sign-ups? Better user experience? Then, when … Read More